Top 10 SEO Tools for 2025
We ranked the best SEO tools every company should use to increase their search rankings.
Overview
G2 rating
Capterra rating
Pricing
Number of projects
Tools
Recommended for
Rank tracker
Backlink research
Competitor research
Site audit
Free trial
🥇 Seobility
Best all-in-one SEO solution
4.6
4.7
$0-$200/mo
1-15
Businesses of all sizes
14-day free trial
🥈 Keyword.com
Best for accurate keyword tracking
4.6
5
$0-$131/mo
Unlimited
Businesses of all sizes
–
–
14-day free trial
🥉 Ahrefs
Best for advanced SEO users
4.5
4.8
$99-$999/mo
5-100
Medium businesses, enterprises
–
4️⃣ Semrush
Best for bigger marketing teams
4.5
4.7
$129.95-$499.95/mo
5-40
Medium businesses, enterprises
14-day free trial
5️⃣ SpyFu
Particularly useful for digital marketers
4.6
4.5
$39-$299/mo
Unlimited
Medium businesses, enterprises
–
7-day free trial
Best all-in-one SEO solution
🥇 Seobility
Seobility is a comprehensive all-in-one SEO tool that offers a range of features for website optimization and monitoring. It is well-regarded for its ease of use and useful features, even for those with no prior experience with SEO tools.
G2 Rating
Seobility has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, Seobility has an excellent rating of 4.7 out of 5 stars.
Pricing
Seobility offers three pricing plans:
Basic: Free
Premium: $50/month
Agency: $200/month
The Premium plan is recommended for small and mid-size businesses, while the Agency plan is designed for large websites, large companies, and agencies.
The Basic plan is well-suited for newbies and hobbyists.
Number of Projects
The number of projects varies with the plan:
Basic: 1 project
Premium: 3 projects
Agency: 15 projects
Tools
Seobility provides several tools:
Website crawling and site auditor
Google rank tracker with daily updates
Backlink checker and link building tools
Continuous monitoring and whitelabel reporting
Rank Tracker
Seobility offers a rank tracker that allows you to track daily keyword rankings on different search engines and at different country or city levels.
Backlink Research
Seobility provides a backlink checker that allows you to monitor SEO backlinks, spy on your competitors, and find ideas for link building.
Competitor Analysis
Seobility helps you analyze your competitors in order to gain insight into their link-building strategies.
Site Audit
Seobility offers a comprehensive site audit tool that checks over 300 SEO-relevant website factors.
Recommended For
Seobility is recommended for small to mid-sized agencies and in-house teams.
Free Trial
Seobility offers a 14-day free trial of their Premium plan, after which the pricing is $50/month.
Website
You can learn more about Seobility on their official website.
Please note that the information provided is based on the latest available data and may vary.
🥇 Seobility
Seobility is a comprehensive all-in-one SEO tool that offers a range of features for website optimization and monitoring. It is well-regarded for its ease of use and useful features, even for those with no prior experience with SEO tools.
G2 Rating
Seobility has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, Seobility has an excellent rating of 4.7 out of 5 stars.
Pricing
Seobility offers three pricing plans:
Basic: Free
Premium: $50/month
Agency: $200/month
The Premium plan is recommended for small and mid-size businesses, while the Agency plan is designed for large websites, large companies, and agencies.
The Basic plan is well-suited for newbies and hobbyists.
Number of Projects
The number of projects varies with the plan:
Basic: 1 project
Premium: 3 projects
Agency: 15 projects
Tools
Seobility provides several tools:
Website crawling and site auditor
Google rank tracker with daily updates
Backlink checker and link building tools
Continuous monitoring and whitelabel reporting
Rank Tracker
Seobility offers a rank tracker that allows you to track daily keyword rankings on different search engines and at different country or city levels.
Backlink Research
Seobility provides a backlink checker that allows you to monitor SEO backlinks, spy on your competitors, and find ideas for link building.
Competitor Analysis
Seobility helps you analyze your competitors in order to gain insight into their link-building strategies.
Site Audit
Seobility offers a comprehensive site audit tool that checks over 300 SEO-relevant website factors.
Recommended For
Seobility is recommended for small to mid-sized agencies and in-house teams.
Free Trial
Seobility offers a 14-day free trial of their Premium plan, after which the pricing is $50/month.
Website
You can learn more about Seobility on their official website.
Please note that the information provided is based on the latest available data and may vary.
Best for Accurate Keyword Tracking
🥈 Keyword.com
Keyword.com is a keyword tracking tool that provides accurate ranking results. It is designed to help users monitor their SEO performance and gain insights into their competitors’ strategies.
G2 Rating
Keyword.com has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, Keyword.com has a perfect rating of 5 out of 5 stars.
Pricing
Keyword.com offers several pricing plans:
Free: $0/month, includes 10 keywords and unlimited users
Starter: $26/month, includes 100 keywords and unlimited users
Consultant: $42/month, includes 200 keywords and unlimited users
Agency: $131/month, includes 1000 keywords and unlimited users
Number of Projects
All plans include unlimited websites tracked.
Tools
Keyword.com provides several tools for keyword tracking and performance monitoring.
Rank Tracker
Keyword.com features a rank tracker that allows users to monitor their keyword rankings and changes in SERP positions on a daily, weekly, monthly, and lifetime basis.
Backlink Research
There is no explicit mention of backlink research in the features of Keyword.com.
Competitor Research
While Keyword.com does not explicitly mention competitor research in its features, it does provide insights into competitors’ strategies.
Site Audit
There is no explicit mention of a site audit feature for Keyword.com.
Recommended For
Keyword.com is recommended for anyone who wants to monitor their SEO performance and gain insights into their competitors’ strategies.
Free Trial
Keyword.com offers a 14-day free trial allowing you to track unlimited keywords.
Website
You can learn more about Keyword.com on their official website.
Please note that the information provided is based on the latest available data and may vary.
🥈 Keyword.com
Keyword.com is a keyword tracking tool that provides accurate ranking results. It is designed to help users monitor their SEO performance and gain insights into their competitors’ strategies.
G2 Rating
Keyword.com has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, Keyword.com has a perfect rating of 5 out of 5 stars.
Pricing
Keyword.com offers several pricing plans:
Free: $0/month, includes 10 keywords and unlimited users
Starter: $26/month, includes 100 keywords and unlimited users
Consultant: $42/month, includes 200 keywords and unlimited users
Agency: $131/month, includes 1000 keywords and unlimited users
Number of Projects
All plans include unlimited websites tracked.
Tools
Keyword.com provides several tools for keyword tracking and performance monitoring.
Rank Tracker
Keyword.com features a rank tracker that allows users to monitor their keyword rankings and changes in SERP positions on a daily, weekly, monthly, and lifetime basis.
Backlink Research
There is no explicit mention of backlink research in the features of Keyword.com.
Competitor Research
While Keyword.com does not explicitly mention competitor research in its features, it does provide insights into competitors’ strategies.
Site Audit
There is no explicit mention of a site audit feature for Keyword.com.
Recommended For
Keyword.com is recommended for anyone who wants to monitor their SEO performance and gain insights into their competitors’ strategies.
Free Trial
Keyword.com offers a 14-day free trial allowing you to track unlimited keywords.
Website
You can learn more about Keyword.com on their official website.
Please note that the information provided is based on the latest available data and may vary.
Best for advanced SEO users
🥉 Ahrefs
Ahrefs is a comprehensive SEO toolset that provides valuable data about your competitors’ content, backlinks, keywords, PPC ads, and more. It’s used by marketers from the world’s leading companies.
G2 Rating
Ahrefs has a G2 rating of 4.5 out of 5 stars.
Capterra Rating
On Capterra, Ahrefs has an overall rating of 4.8 out of 5 stars.
Pricing
Ahrefs offers several pricing plans:
Lite Plan: $99/month
Standard Plan: $199/month
Advanced Plan: $399/month
Enterprise Plan: $999/month
Please note that the pricing may vary, and it’s recommended to check the official website for the most accurate information.
Number of Projects
The number of non-verified projects is predetermined by your subscription option and varies from 5 with the Lite plan to 100 with the Enterprise plan.
It’s also possible to add an unlimited amount of verified projects.
Tools
Ahrefs provides several tools:
Site explorer: shows every keyword for which the target website or web page ranks
Rank tracker: tracks ranking progress for up to 10,000 keywords over time
Keywords explorer: unveils useful data about the current top-ranking pages for any keyword
SEO toolbar: provides on-page SEO report, broken link checker, redirect tracer, and country changer for SERP
Rank Tracker
Ahrefs’ Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries.
Backlink Research
Ahrefs allows you to see which websites link to your competitors’ sites and gauge the quality of their backlinks.
Competitor Research
Ahrefs allows you to find out what keywords your competitors rank for in search and how much traffic each keyword brings them.
Site Audit
Ahrefs’ Site Audit tool analyses your website for common SEO issues & monitors your SEO health over time.
Recommended For
Ahrefs is recommended for SEO professionals, marketers, and businesses of all sizes.
Free Trial
Ahrefs does not explicitly mention a free trial on their official website.
Website
You can learn more about Ahrefs on their official website.
Please note that the information provided is based on the latest available data and may vary.
🥉 Ahrefs
Ahrefs is a comprehensive SEO toolset that provides valuable data about your competitors’ content, backlinks, keywords, PPC ads, and more. It’s used by marketers from the world’s leading companies.
G2 Rating
Ahrefs has a G2 rating of 4.5 out of 5 stars.
Capterra Rating
On Capterra, Ahrefs has an overall rating of 4.8 out of 5 stars.
Pricing
Ahrefs offers several pricing plans:
Lite Plan: $99/month
Standard Plan: $199/month
Advanced Plan: $399/month
Enterprise Plan: $999/month
Please note that the pricing may vary, and it’s recommended to check the official website for the most accurate information.
Number of Projects
The number of non-verified projects is predetermined by your subscription option and varies from 5 with the Lite plan to 100 with the Enterprise plan.
It’s also possible to add an unlimited amount of verified projects.
Tools
Ahrefs provides several tools:
Site explorer: shows every keyword for which the target website or web page ranks
Rank tracker: tracks ranking progress for up to 10,000 keywords over time
Keywords explorer: unveils useful data about the current top-ranking pages for any keyword
SEO toolbar: provides on-page SEO report, broken link checker, redirect tracer, and country changer for SERP
Rank Tracker
Ahrefs’ Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries.
Backlink Research
Ahrefs allows you to see which websites link to your competitors’ sites and gauge the quality of their backlinks.
Competitor Research
Ahrefs allows you to find out what keywords your competitors rank for in search and how much traffic each keyword brings them.
Site Audit
Ahrefs’ Site Audit tool analyses your website for common SEO issues & monitors your SEO health over time.
Recommended For
Ahrefs is recommended for SEO professionals, marketers, and businesses of all sizes.
Free Trial
Ahrefs does not explicitly mention a free trial on their official website.
Website
You can learn more about Ahrefs on their official website.
Please note that the information provided is based on the latest available data and may vary.
Best for bigger marketing teams
4️⃣ Semrush
Semrush is a comprehensive SEO tool that offers a wide range of features to optimize SEO strategies, drive more traffic, and increase sales.
G2 Rating
Semrush has a G2 rating of 4.5 out of 5 stars based on 1,887 reviews.
Capterra Rating
On Capterra, Semrush has an overall rating of 4.7 out of 5 stars based on 2,177 reviews.
Pricing
Semrush offers three pricing plans:
Pro: $129.95 per month
Guru: $249.95 per month
Business: $499.95 per month
Number of Projects
Pro: 5 projects
Guru: 15 projects
Business: 40 projects
Tools
Semrush provides a wide array of functionalities:
Keyword research
Ongoing search position monitoring
Crawling
Backlink tracking
Content optimization
SEO audits
Rank tracking
Link building
Backlink monitoring
Rank Tracker
Semrush offers a rank tracking feature.
Backlink Research
Semrush provides a backlink research tool.
Competitor Research
Semrush offers competitor research tools.
Site Audit
Semrush provides a site audit feature.
Recommended For
Semrush is recommended for businesses of all sizes looking to improve their SEO performance.
Free Trial
Semrush offers a 14-day free trial of its Guru and Pro plans.
Website
You can learn more about Semrush on their official website.
Please note that the information provided is based on the latest available data and may vary.
4️⃣ Semrush
Semrush is a comprehensive SEO tool that offers a wide range of features to optimize SEO strategies, drive more traffic, and increase sales.
G2 Rating
Semrush has a G2 rating of 4.5 out of 5 stars based on 1,887 reviews.
Capterra Rating
On Capterra, Semrush has an overall rating of 4.7 out of 5 stars based on 2,177 reviews.
Pricing
Semrush offers three pricing plans:
Pro: $129.95 per month
Guru: $249.95 per month
Business: $499.95 per month
Number of Projects
Pro: 5 projects
Guru: 15 projects
Business: 40 projects
Tools
Semrush provides a wide array of functionalities:
Keyword research
Ongoing search position monitoring
Crawling
Backlink tracking
Content optimization
SEO audits
Rank tracking
Link building
Backlink monitoring
Rank Tracker
Semrush offers a rank tracking feature.
Backlink Research
Semrush provides a backlink research tool.
Competitor Research
Semrush offers competitor research tools.
Site Audit
Semrush provides a site audit feature.
Recommended For
Semrush is recommended for businesses of all sizes looking to improve their SEO performance.
Free Trial
Semrush offers a 14-day free trial of its Guru and Pro plans.
Website
You can learn more about Semrush on their official website.
Please note that the information provided is based on the latest available data and may vary.
Particularly useful for digital marketers
5️⃣ SpyFu
SpyFu is a comprehensive SEO and PPC tool that allows you to analyze your competitors’ strategies and use them to your advantage. It provides insights into the keywords your competitors are targeting, their ad variations, and their organic ranks.
G2 Rating
SpyFu has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, SpyFu has an overall rating of 4.5 out of 5 stars.
Pricing
SpyFu offers several pricing plans:
Basic: $39/month or $16/month (paid annually)
Professional: $79/month or $36/month (paid annually)
Team: $299/month or $149/month (paid annually)
Each plan offers unlimited access to all the data.
Number of Projects
SpyFu allows you to create unlimited projects.
Tools
SpyFu provides several tools:
Keyword research: discover profitable keywords and organic content
PPC competitor research: see every keyword your competitors have bought on Google Ads and every ad test they’ve run
Rank tracker: track your keyword rankings on Google, Bing, and Yahoo
Backlink research: find backlinks that help you rank on a specific keyword
Competitor research: expose the search marketing secret formula of your most successful competitors
Rank Tracker
SpyFu does offer a rank tracker that provides weekly updates for SEO and PPC rankings on Google and Bing.
Backlink Research
SpyFu does provide backlink research tools that help you find backlinks that improve ranks and profitable related keywords.
Competitor Research
SpyFu offers competitor research tools that allow you to see every place your competitors have shown up on Google, including every keyword they’ve bought on Google Ads, every organic rank, and every ad variation in the last 17 years.
Site Audit
While SpyFu does not explicitly mention a site audit feature, it does provide comprehensive SEO research of a website, an in-depth analysis of the organic keywords the domain ranks for, and compares the domain to its main competitors.
Recommended For
SpyFu is recommended for both large and small companies, and is particularly useful for digital marketers looking to improve their performance in SERP results.
Free Trial
SpyFu offers a 7-day free trial.
Website
You can learn more about SpyFu on their official website.
Please note that the information provided is based on the latest available data and may vary.
5️⃣ SpyFu
SpyFu is a comprehensive SEO and PPC tool that allows you to analyze your competitors’ strategies and use them to your advantage. It provides insights into the keywords your competitors are targeting, their ad variations, and their organic ranks.
G2 Rating
SpyFu has a G2 rating of 4.6 out of 5 stars.
Capterra Rating
On Capterra, SpyFu has an overall rating of 4.5 out of 5 stars.
Pricing
SpyFu offers several pricing plans:
Basic: $39/month or $16/month (paid annually)
Professional: $79/month or $36/month (paid annually)
Team: $299/month or $149/month (paid annually)
Each plan offers unlimited access to all the data.
Number of Projects
SpyFu allows you to create unlimited projects.
Tools
SpyFu provides several tools:
Keyword research: discover profitable keywords and organic content
PPC competitor research: see every keyword your competitors have bought on Google Ads and every ad test they’ve run
Rank tracker: track your keyword rankings on Google, Bing, and Yahoo
Backlink research: find backlinks that help you rank on a specific keyword
Competitor research: expose the search marketing secret formula of your most successful competitors
Rank Tracker
SpyFu does offer a rank tracker that provides weekly updates for SEO and PPC rankings on Google and Bing.
Backlink Research
SpyFu does provide backlink research tools that help you find backlinks that improve ranks and profitable related keywords.
Competitor Research
SpyFu offers competitor research tools that allow you to see every place your competitors have shown up on Google, including every keyword they’ve bought on Google Ads, every organic rank, and every ad variation in the last 17 years.
Site Audit
While SpyFu does not explicitly mention a site audit feature, it does provide comprehensive SEO research of a website, an in-depth analysis of the organic keywords the domain ranks for, and compares the domain to its main competitors.
Recommended For
SpyFu is recommended for both large and small companies, and is particularly useful for digital marketers looking to improve their performance in SERP results.
Free Trial
SpyFu offers a 7-day free trial.
Website
You can learn more about SpyFu on their official website.
Please note that the information provided is based on the latest available data and may vary.
Recommended for Digital Agencies
#6 WooRank
WooRank is a comprehensive SEO solution that provides a wide range of tools for website optimization, keyword tracking, and competitor analysis. It is designed to help businesses improve their online presence, grow their business, and generate more leads.
G2 Rating
WooRank has a G2 rating of 4.3 out of 5 stars.
Capterra Rating
On Capterra, WooRank has an overall rating of 4.4 out of 5 stars.
Pricing
WooRank offers several pricing plans:
Pro: $89.99/month, includes 1 project, track 50 keywords, analyze up to 2500 pages
Premium: $199.99/month, optimize up to 5 websites, track 250 keywords, analyze up to 10k pages
Enterprise: For teams with extra projects and keywords, integrations with CRM, ERP, etc. The pricing is tailored to your needs
Number of Projects
The number of projects varies with the pricing plans:
Pro: 1 project
Premium: Up to 5 websites
Enterprise: Extra projects
Tools
WooRank provides several tools:
SEO health examination for leads and clients
Competitive analysis
Keyword research & tracking
Technical website audits
Instant website reviews
White-label reports
Rank Tracker
WooRank offers a Keyword Tool that allows you to track the progress of your target keywords.
Backlink Research
WooRank helps you to analyze your backlinks by counting them, creating an overall score, and calculating the quality of each backlink.
Competitor Research
WooRank offers a Competitor Analysis tool that allows you to monitor your rivals’ SEO strategy.
Site Audit
WooRank offers Technical Website Audits that allow you to analyze thousands of pages to discover SEO issues impacting your online visibility.
Recommended For
WooRank is recommended for businesses looking to improve their online presence, grow their business, and generate more leads.
Free Trial
WooRank offers a free trial for 3 days
Website
You can learn more about WooRank on their official website.
Please note that the information provided is based on the latest available data and may vary.
#6 WooRank
WooRank is a comprehensive SEO solution that provides a wide range of tools for website optimization, keyword tracking, and competitor analysis. It is designed to help businesses improve their online presence, grow their business, and generate more leads.
G2 Rating
WooRank has a G2 rating of 4.3 out of 5 stars.
Capterra Rating
On Capterra, WooRank has an overall rating of 4.4 out of 5 stars.
Pricing
WooRank offers several pricing plans:
Pro: $89.99/month, includes 1 project, track 50 keywords, analyze up to 2500 pages
Premium: $199.99/month, optimize up to 5 websites, track 250 keywords, analyze up to 10k pages
Enterprise: For teams with extra projects and keywords, integrations with CRM, ERP, etc. The pricing is tailored to your needs
Number of Projects
The number of projects varies with the pricing plans:
Pro: 1 project
Premium: Up to 5 websites
Enterprise: Extra projects
Tools
WooRank provides several tools:
SEO health examination for leads and clients
Competitive analysis
Keyword research & tracking
Technical website audits
Instant website reviews
White-label reports
Rank Tracker
WooRank offers a Keyword Tool that allows you to track the progress of your target keywords.
Backlink Research
WooRank helps you to analyze your backlinks by counting them, creating an overall score, and calculating the quality of each backlink.
Competitor Research
WooRank offers a Competitor Analysis tool that allows you to monitor your rivals’ SEO strategy.
Site Audit
WooRank offers Technical Website Audits that allow you to analyze thousands of pages to discover SEO issues impacting your online visibility.
Recommended For
WooRank is recommended for businesses looking to improve their online presence, grow their business, and generate more leads.
Free Trial
WooRank offers a free trial for 3 days
Website
You can learn more about WooRank on their official website.
Please note that the information provided is based on the latest available data and may vary.
Recommended for Media Companies
#7 Raven Tools
Raven Tools is an all-in-one SEO and marketing reporting tool. It offers a range of features for SEO, social media, PPC, content marketing, and more. It’s designed to be used by agencies, media companies, in-house marketers, and freelancers.
G2 Rating
Raven Tools has a G2 rating of 4.2 out of 5 stars.
Capterra Rating
On Capterra, Raven Tools has a rating of 4.4 out of 5 stars.
Pricing
Raven Tools offers several pricing plans:
Small Biz: $39/month (billed yearly), includes 2 domains/campaigns, 2 users, and 1,500 position checks
Start: $79/month (billed yearly), includes 20 domains/campaigns, 4 users, and 15,000 position checks
Grow: $139/month (billed yearly), includes 80 domains/campaigns, 8 users, and 20,000 position checks
Thrive: $249/month (billed yearly), includes 160 domains/campaigns, 20 users, and 25,000 position checks
Lead: $399/month (billed yearly), includes 320 domains/campaigns, 40 users, and 30,000 position checks
Number of Projects
The number of projects corresponds to the number of domains/campaigns included in each pricing plan.
Tools
Raven Tools provides several tools:
SEO content & rankings
Link building
Keyword research
SERP rank tracking
SEO reporting
Competitor analysis
Rank Tracker
Raven Tools provides a flexible rank tracking tool that allows users to track rankings daily, weekly, or monthly on each individual SERP.
Backlink Research
Raven Tools provides tools for backlink analysis and identifies relevant link building opportunities.
Competitor Research
Raven Tools provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength, etc.
Site Audit
Raven Tools provides a site auditor that evaluates a website’s overall SEO health and recommends actions to correct potential issues or improve content.
Recommended For
Raven Tools is recommended for agencies, media companies, in-house marketers, and freelancers.
Free Trial
Raven Tools offers a 7-day free trial.
Website
You can learn more about Raven Tools on their official website.
Please note that the information provided is based on the latest available data and may vary.
#7 Raven Tools
Raven Tools is an all-in-one SEO and marketing reporting tool. It offers a range of features for SEO, social media, PPC, content marketing, and more. It’s designed to be used by agencies, media companies, in-house marketers, and freelancers.
G2 Rating
Raven Tools has a G2 rating of 4.2 out of 5 stars.
Capterra Rating
On Capterra, Raven Tools has a rating of 4.4 out of 5 stars.
Pricing
Raven Tools offers several pricing plans:
Small Biz: $39/month (billed yearly), includes 2 domains/campaigns, 2 users, and 1,500 position checks
Start: $79/month (billed yearly), includes 20 domains/campaigns, 4 users, and 15,000 position checks
Grow: $139/month (billed yearly), includes 80 domains/campaigns, 8 users, and 20,000 position checks
Thrive: $249/month (billed yearly), includes 160 domains/campaigns, 20 users, and 25,000 position checks
Lead: $399/month (billed yearly), includes 320 domains/campaigns, 40 users, and 30,000 position checks
Number of Projects
The number of projects corresponds to the number of domains/campaigns included in each pricing plan.
Tools
Raven Tools provides several tools:
SEO content & rankings
Link building
Keyword research
SERP rank tracking
SEO reporting
Competitor analysis
Rank Tracker
Raven Tools provides a flexible rank tracking tool that allows users to track rankings daily, weekly, or monthly on each individual SERP.
Backlink Research
Raven Tools provides tools for backlink analysis and identifies relevant link building opportunities.
Competitor Research
Raven Tools provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength, etc.
Site Audit
Raven Tools provides a site auditor that evaluates a website’s overall SEO health and recommends actions to correct potential issues or improve content.
Recommended For
Raven Tools is recommended for agencies, media companies, in-house marketers, and freelancers.
Free Trial
Raven Tools offers a 7-day free trial.
Website
You can learn more about Raven Tools on their official website.
Please note that the information provided is based on the latest available data and may vary.
Recommended for SEO Professionals
#8 Moz
Moz is a comprehensive SEO toolset that offers solutions for keyword research, link building, site audits, and page optimization. It’s designed to help you increase your website’s traffic, rankings, and visibility in search results.
G2 Rating
Moz has a G2 rating of 4.4 out of 5 stars.
Capterra Rating
On Capterra, Moz has a rating of 4.5 out of 5 stars.
Pricing
Moz offers several pricing plans:
Standard: $99/month ($79 if paid yearly)
Medium: $179/month ($143 if paid yearly)
Large: $299/month ($239 if paid yearly)
Premium: $599/month ($479 if paid yearly)
Number of Projects
Standard: 3 campaigns
Medium: 10 campaigns
Large: 25 campaigns
Premium: 50 campaigns
Tools
Moz provides several tools:
Keyword explorer: discover and prioritize the best keywords for your site
Link explorer: uncover content and link building opportunities
Site crawl: uncover technical SEO issues and recommend improvements and fixes
Rank Tracker
Moz offers a rank tracker that allows you to check your keyword rankings instantly.
Backlink Research
Moz’s Link Explorer is a backlink checker with over 40 trillion links, allowing you to understand why your page or your website is ranking where it is in search results.
Competitor Research
Moz offers a competitive analysis tool that shows you your top competitors, keyword gaps, and content opportunities.
Site Audit
Moz offers site audits that uncover technical SEO issues and recommend improvements and fixes.
Recommended For
Moz is recommended for anyone who wants to increase their website’s traffic, rankings, and visibility in search results.
Free Trial
Moz offers a free 30-day trial of their Pro suite of SEO tools.
Website
You can learn more about Moz on their official website.
Please note that the information provided is based on the latest available data and may vary.
#8 Moz
Moz is a comprehensive SEO toolset that offers solutions for keyword research, link building, site audits, and page optimization. It’s designed to help you increase your website’s traffic, rankings, and visibility in search results.
G2 Rating
Moz has a G2 rating of 4.4 out of 5 stars.
Capterra Rating
On Capterra, Moz has a rating of 4.5 out of 5 stars.
Pricing
Moz offers several pricing plans:
Standard: $99/month ($79 if paid yearly)
Medium: $179/month ($143 if paid yearly)
Large: $299/month ($239 if paid yearly)
Premium: $599/month ($479 if paid yearly)
Number of Projects
Standard: 3 campaigns
Medium: 10 campaigns
Large: 25 campaigns
Premium: 50 campaigns
Tools
Moz provides several tools:
Keyword explorer: discover and prioritize the best keywords for your site
Link explorer: uncover content and link building opportunities
Site crawl: uncover technical SEO issues and recommend improvements and fixes
Rank Tracker
Moz offers a rank tracker that allows you to check your keyword rankings instantly.
Backlink Research
Moz’s Link Explorer is a backlink checker with over 40 trillion links, allowing you to understand why your page or your website is ranking where it is in search results.
Competitor Research
Moz offers a competitive analysis tool that shows you your top competitors, keyword gaps, and content opportunities.
Site Audit
Moz offers site audits that uncover technical SEO issues and recommend improvements and fixes.
Recommended For
Moz is recommended for anyone who wants to increase their website’s traffic, rankings, and visibility in search results.
Free Trial
Moz offers a free 30-day trial of their Pro suite of SEO tools.
Website
You can learn more about Moz on their official website.
Please note that the information provided is based on the latest available data and may vary.
Best for SEO-Savvy B2B Marketers
#9 Wope
Wope is an AI-powered SEO suite that provides keyword tracking, competitor analysis, historical SERP analysis, and collaboration tools. It uses AI to group keywords, identify new opportunities, monitor competitors, and analyze SERP history and evolution.
G2 Rating
Wope has an excellent G2 rating of 5 out of 5 stars.
Capterra Rating
Wope is not listed on Capterra.
Pricing
Wope offers several pricing plans:
Tier 1: $39 per month, includes 200 keywords for rank tracking, 1 user
Tier 2: $79 per month, includes 450 keywords for rank tracking, 3 users
Tier 3: $159 per month, includes 1,000 keywords for rank tracking, 5 users
Tier 4: $329 per month, includes 2,500 keywords for rank tracking, 10 users
Number of Projects
All plans allow unlimited projects.
Tools
Wope provides several tools:
Localized keyword spotter: quickly identify and leverage location-specific keywords to craft content that truly connects with local audiences
Daily rank tracking for both devices: identify top performers, seasonal trends, receive keyword alerts, and find overlaps with the cannibalization finder
Excel-like table experience: Wope’s table view offers streamlined SEO tracking in an interactive interface
Pagespeed analysis: analyze keyword-based pagespeed and pinpoint performance issues affecting search rankings
Rank Tracker
Wope provides a rank tracker as part of its features.
Backlink Research
Wope does not explicitly mention backlink research in its features.
Competitor Research
Wope provides competitor analysis as part of its features.
Site Audit
Wope does not explicitly mention a site audit feature.
Recommended For
Wope is recommended for users who want to leverage AI for SEO analytics and tracking.
Free Trial
Wope offers a 14-day free trial with full access and no credit card required.
Website
You can learn more about Wope on their official website.
Please note that the information provided is based on the latest available data and may vary.
#9 Wope
Wope is an AI-powered SEO suite that provides keyword tracking, competitor analysis, historical SERP analysis, and collaboration tools. It uses AI to group keywords, identify new opportunities, monitor competitors, and analyze SERP history and evolution.
G2 Rating
Wope has an excellent G2 rating of 5 out of 5 stars.
Capterra Rating
Wope is not listed on Capterra.
Pricing
Wope offers several pricing plans:
Tier 1: $39 per month, includes 200 keywords for rank tracking, 1 user
Tier 2: $79 per month, includes 450 keywords for rank tracking, 3 users
Tier 3: $159 per month, includes 1,000 keywords for rank tracking, 5 users
Tier 4: $329 per month, includes 2,500 keywords for rank tracking, 10 users
Number of Projects
All plans allow unlimited projects.
Tools
Wope provides several tools:
Localized keyword spotter: quickly identify and leverage location-specific keywords to craft content that truly connects with local audiences
Daily rank tracking for both devices: identify top performers, seasonal trends, receive keyword alerts, and find overlaps with the cannibalization finder
Excel-like table experience: Wope’s table view offers streamlined SEO tracking in an interactive interface
Pagespeed analysis: analyze keyword-based pagespeed and pinpoint performance issues affecting search rankings
Rank Tracker
Wope provides a rank tracker as part of its features.
Backlink Research
Wope does not explicitly mention backlink research in its features.
Competitor Research
Wope provides competitor analysis as part of its features.
Site Audit
Wope does not explicitly mention a site audit feature.
Recommended For
Wope is recommended for users who want to leverage AI for SEO analytics and tracking.
Free Trial
Wope offers a 14-day free trial with full access and no credit card required.
Website
You can learn more about Wope on their official website.
Please note that the information provided is based on the latest available data and may vary.
Best JavaScript rendering for SEO
Special Mention
Prerender
Prerender is an enterprise-grade, technical SEO solution designed specifically for large JavaScript websites.
By rendering pages to crawlers in a fraction of a second, it improves your crawl budget and indexing performance.
G2 Rating
Prerender has a perfect G2 rating of 5 out of 5 stars.
Capterra Rating
On Capterra, Prerender has an excellent rating of 4.8 out of 5 stars.
Pricing
Prerender offers several pricing plans:
Free: $0/mo, includes 1,000 renders per month and 3-day cache freshness
Essential: $90/mo, includes 50,000 renders per month and 24 hr-7-day cache freshness
Advanced: $290/mo, includes 250,000 renders per month and 12 hr - 14-day cache freshness
Custom: $990+/mo, highly scalable, customized feature stack with dedicated support and enterprise-grade security
Number of Projects
The number of projects is not specified in the pricing plans.
Tools
Prerender provides several tools:
Dynamic rendering at scale: 100% complete cache
Indexable snapshots of your single page applications
Sitemaps: keep your cache updated with your latest pages by crawling your sitemaps periodically
Deep insights: check out the global overview of your served and rendered pages and your indexing performance evolution
404 checker: check your website to make sure that your 404 pages respond with the correct status code
Rank Tracker
Prerender does not explicitly mention a rank tracker in its features.
Backlink Research
Prerender does not provide backlink research as it primarily focuses on rendering JavaScript websites for better SEO performance.
Competitor Research
Prerender does not offer competitor research tools.
Site Audit
Prerender does not explicitly mention a site audit feature.
Recommended For
Prerender is recommended for large and enterprise-level companies in various sectors: e-commerce, online marketplaces, travel, flights, hotels, real estate, job boards, careers, and agencies.
Free Trial
Prerender offers a free trial with 1,000 renders per month and 3-day cache freshness.
Website
You can learn more about Prerender on their official website.
Please note that the information provided is based on the latest available data and may vary.
Prerender
Prerender is an enterprise-grade, technical SEO solution designed specifically for large JavaScript websites.
By rendering pages to crawlers in a fraction of a second, it improves your crawl budget and indexing performance.
G2 Rating
Prerender has a perfect G2 rating of 5 out of 5 stars.
Capterra Rating
On Capterra, Prerender has an excellent rating of 4.8 out of 5 stars.
Pricing
Prerender offers several pricing plans:
Free: $0/mo, includes 1,000 renders per month and 3-day cache freshness
Essential: $90/mo, includes 50,000 renders per month and 24 hr-7-day cache freshness
Advanced: $290/mo, includes 250,000 renders per month and 12 hr - 14-day cache freshness
Custom: $990+/mo, highly scalable, customized feature stack with dedicated support and enterprise-grade security
Number of Projects
The number of projects is not specified in the pricing plans.
Tools
Prerender provides several tools:
Dynamic rendering at scale: 100% complete cache
Indexable snapshots of your single page applications
Sitemaps: keep your cache updated with your latest pages by crawling your sitemaps periodically
Deep insights: check out the global overview of your served and rendered pages and your indexing performance evolution
404 checker: check your website to make sure that your 404 pages respond with the correct status code
Rank Tracker
Prerender does not explicitly mention a rank tracker in its features.
Backlink Research
Prerender does not provide backlink research as it primarily focuses on rendering JavaScript websites for better SEO performance.
Competitor Research
Prerender does not offer competitor research tools.
Site Audit
Prerender does not explicitly mention a site audit feature.
Recommended For
Prerender is recommended for large and enterprise-level companies in various sectors: e-commerce, online marketplaces, travel, flights, hotels, real estate, job boards, careers, and agencies.
Free Trial
Prerender offers a free trial with 1,000 renders per month and 3-day cache freshness.
Website
You can learn more about Prerender on their official website.
Please note that the information provided is based on the latest available data and may vary.
Get free updates
